How to Choose topics for blogging to Earn Money Online?
So, you have planned to take the plunge into the blogging field and you
want to find out how you can make living out of blogging. While this topic has
been covered a lot of times, the matter of fact is that we always have to
figure out something new when start blogging for any topic to ensure that it
actually makes good money to pay our bills.
So these are the steps I follow when looking out for blogging
opportunities out there.
1. Keyword Research
2. More Keyword Research
3. Even More Keyword Research
What is Keyword Research?
Whenever you want to start blogging you should know what people search
for when they come online and this is very important because you do not want to
writing about topics which cannot get you organic traffic because the fact on
making earning money through blogging is that 90% of the traffic coming to your
website will come through searches on Search Engines. Once you have got good
traffic, you are all set to make money online.
Keyword Research is again of importance since you
writing about topics where there is decent number of searches per month with low keyword competition is an ideal way to get your site good traffic online. I define 5000
monthly searches for one keyword as a good figure to write about a topic.
Keyword Research Tools:
There are multiple tools available online and also provided online by
Google which enable you to launch your blog. The most reliable among them is
the Google Keyword Research Tool available in the keyword Planner section of
Google Adwords. Keyword Research can be done using the following tools:
Google Adwords : You can use your Gmail account login to start using the
tools right away. Go to
http://adwords.google.com and login with your Google Account login. Fill
in the necessary details. Once the initial details are filled in, go to Tools
-> Keyword Planner available in the top menu. Enter the keyword in the
"Search for new keyword and ad group ideas" box and the click search.
You can enter multiple keywords at a time by pressing enter. Once you have
entered the desired keyword, go to the bottom and click "Get Ideas".
After the results are displayed, click on Keyword Ideas to see the number of
searches for keywords entered. Also have a look at the keyword relevance
section to get more keyword ideas. You can arrange the results in the order of
number of searches to get a better sense of which keywords to write for.
Which keywords to avoid?
As the search engine world has progressed and bloggers target traffic
for keywords the searches are evolving and getting more specific. So for
example you might find a keyword such as "Real Estate" with 2,000,000
monthly searches attractive.
Also keywords such as
"Car Insurance" - 800,000 monthly searches, "Stock
Market" -600,000 monthly searches will give you dreams of big bucks you
can make by targeting them and let me tell you if you get one the first page of
Google for these keywords you will make 5 figure sum in Us Dollars pretty
easily, but it’s not the right way to start your blogging career. These
keywords have been identified as an opportunity when the world went online and
there billions of web pages competing with each other for the first page spot
on Google and other Search Engines. They have tons of backlinks which require
that you setup a team of SEO Professionals to get your site somewhere near the
first page. This would mean huge investments and it certainly isn't worth it
until you are in the business of providing above services.
This is where the concept of Long tail keywords comes in, I will
covering another article on What are Long Tail Keywords.
Thanks for reading. Do
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